1. Introduction
This Privacy Policy outlines our practices with respect to collecting, using, and disclosing your information when you use the Services, including your personal data, which includes information that relates to a living individual and can be used to identify that individual (“Personal Data”). This Privacy Policy covers all of our Services and products and all methods by which you may access our Website and/or our Services, including the web and mobile applications.
We encourage you to read the Privacy Policy carefully and use it to make informed decisions. By using the Services, you agree to the terms of this Privacy Policy and your continued use of the Services constitutes your ongoing agreement to the Privacy Policy.
If you are a resident of the European Union, United Kingdom, Lichtenstein, Norway, or Iceland, you may have additional rights under the EU General Data Protection Regulation (the “GDPR”) with respect to your Personal Data, which is outlined in the GDPR Privacy Notice and that constitutes an addendum to this Privacy Policy.
We understand that privacy is an important issue to you, and we respect the privacy of our consumers, clients, and users. We aim to protect the security and confidentiality of Personal Data about you that we acquire.
2. Information We Collect
To use the Services, you will be required to fill in and provide the following two categories of information: identity information and services information. We do not collect any personally identifiable information about you unless you provide it. Therefore, if you do not want us to obtain any personally identifiable information about you, please do not submit it to us.
A. Identity information
B. Service information
Cera may collect the following information that helps us to contact you and provide you with the Services, including but not limited to:
3. Sources of Information
Wherever possible, Cera will collect Personal Data and other information directly from you. We will only collect, use and disclose Personal Data with your consent, your deemed consent, or as may be otherwise permitted under other applicable laws. In addition to the Personal Data you provide to us, certain information related to you that is not considered Personal Data under applicable laws may also be collected.
Cera may collect Personal Data and other information from other sources, such as our affiliates, our service providers, or our affiliates’ service providers; public websites or other publicly accessible directories and sources, including bankruptcy registers, tax authorities, governmental agencies and departments, and regulatory authorities; and/or from credit reporting agencies, sanctions screening databases, or from sources designed to detect and prevent fraud or financial crimes. Cera is not responsible for privacy policies and data protection of these other sources, or how they obtain relative information.
If you visit any of the links to third-party websites as are listed on the Platform or any link of any of our third-party partners, you shall agree to and comply with the separate and independent Privacy Policy of such third-party websites. We will not bear any liability for the contents and activities of such websites or the partners.
4. Use Of Your Information
We will use your information that we collect for the following purposes or in the following ways:
5. Sharing of Information
We do not disclose your Personal Data to any third parties, except to those who require access to the data in order to perform their tasks and duties and to share with third parties who have a legitimate purpose for accessing it, including our affiliates, service providers, partners, principals, auditors and other third parties for purposes of maintaining and improving the Services, performing Services on our behalf, advertising campaigns or other activities in connection with the Services.
We may share your Personal Data with governmental and regulatory authorities and entities, either at our own will or legal obligation or under a lawful request, including, but not limited to law enforcement authorities, regulatory agencies, self-regulatory agencies, and other appropriate agencies in connection with suspected or real fraud or other unlawful activities, prevent harm or financial loss. This includes sharing Personal Data in response to subpoenas, warrants, court orders, disclosures or other legal or investigative proceedings
6. Retention of Information
We are required under applicable laws and regulatory requirements to retain certain information, including, but not limited to, Personal Data of Users, User profiles, identification verification materials, and the information we used to satisfy our Know Your Customer (KYC) and Anti-Money Laundering (AML) obligations, account information, account agreements, trade orders, trade confirmations, and other agreements, account statements, and other records.
Such records are generally retained as required by law, rule, or regulation, or for the minimum amount of time necessary to accomplish the purpose for which it was collected.
Should you decide to close your Account, we may retain copies of information about you and any transactions or services in which you may have participated in accordance with applicable law and for a period of time that is consistent with such law, the applicable statute of limitations, or as we believe is reasonably necessary to comply with applicable law, regulation, legal process, or governmental request, to detect or prevent fraud, to collect fees owed, to resolve disputes, to address problems with our services and products, to assist with investigations, to enforce any of our terms and conditions or other applicable agreements or policies, or to take any other actions consistent with applicable law.
7. Security of Data
We strive to ensure that our systems are secure and that they meet industry standards. We seek to protect non-public Personal Data that is provided to Cera by third parties and you by implementing physical and electronic safeguards. Where we believe appropriate, we employ firewalls, intrusion prevention, encryption technology, user authentication systems (i.e. passwords and personal identification numbers), and access control mechanisms to control access to systems and data. We endeavor to engage service providers that have security and confidentiality policies of such service providers to have access to users’ Personal Data. We instruct our employees to use strict standards of care in handling the personal financial information of users. As a general policy, our staff will not discuss or disclose information regarding an account except with authorized personnel of our service providers, as required by applicable law and regulatory requirements law or, pursuant to a regulatory request and/or authority.
Despite our efforts to protect the security of your information, no security system is always effective and we cannot guarantee that our systems will be completely secure. We will take reasonable steps and use technical, administrative, and physical security measures appropriate to the nature of the information and that comply with applicable laws to protect Personal Data and other information against unauthorized access and exfiltration, acquisition, theft, or disclosure. Although we take enhanced steps to safeguard information, given the nature of information security, there is no guarantee that such measures will always be successful. We cannot be responsible for the acts of those who gain unauthorized access or abuse the Services, and we make no warranty, express, implied, or otherwise, that such access will be prevented.
8. User’s Rights
Users have the right to, as per applicable law(s), to:
In response to information access, correction, or deletion requests, we will verify the requesting party’s identity to ensure that he or she is legally entitled to make such requests. While we aim to respond to these requests free of charge, we reserve the right to charge you a reasonable fee should your request be repetitive or onerous. If a User fails to fulfill the above responsibilities and causes damage to the information and dignity of another person, the User may be held liable in accordance with relevant laws.
9. Use of Cookies and Other Similar Technologies
We use cookies in order to provide better service, facilitate the use of our Platform, track usage of our Services, collect data, and address certain security issues. When you access our Services, we may send the cookies to your computer or phone. Your computer or phone stores the cookie in a file located inside your web browser. The cookies help us keep track of your visits to our Website and your activity with our Website and Services to understand how you interact with us.
We may link the information collected by cookies with other information we collect from you pursuant to this Privacy Policy and use the combined information as set forth herein.
We use the following types of cookies:
10. How to Control Cookies
Your browser is likely set to accept cookies. However, if you would prefer not to receive them, you can alter the configuration of your browser to refuse cookies. If you choose to have your browser refuse cookies (as explained below), it is possible that some areas of our website will not function properly when you view them.
You can control our use of cookies through your internet browser or third-party tools
11. Advertisements and Advertising Tools
A. Advertisements
We may use third-party advertising technology to serve advertisements when you use the Services. This technology uses your information with regards to your use of the Services to serve advertisements to you (e.g., by placing third-party cookies on your web browser). We may also use our third parties and share with them Users’ information to assist us in evaluating the success of our advertising campaigns and help us retarget our Users.
B. Advertising ID and Advertising Identifier
The Google Advertising ID is an anonymous identifier, provided by Google Play services. If your device has an Advertising ID, we may collect and use it for advertising and user analytics purposes. We may also use Apple’s Advertising Identifier (IDFA), which is a non-permanent device identifier provided by Apple, and any information obtained through the use of the Advertising Identifier, for the purpose of advertising. By downloading or using the Application or the Services you explicitly agree that we may associate your Advertising ID and your Advertising Identifier with your applicable persistent device identifier. This will facilitate our ability to improve your personalized experience. Further, we may use other persistent identifiers for non-advertising purposes. If your device does not have an Advertising ID or Advertising Identifier respectively, we will use other identifiers.
C. How to Control Certain Advertising Technology
Additionally, your mobile device operating system may provide mechanisms that allow users to opt-out of the use of information about their usage of mobile apps to deliver targeted ads to their mobile device. For more information, or to opt-out using these mechanisms, consult your device settings.
12. Minors
13. Updates on the Privacy Policy
Cera reserves the right to make changes to this Privacy Policy. You should review our Privacy Policy frequently. If we make material changes to our Privacy Policy, our revised Privacy Policy will be posted on our website and it will either be noted on our website that material changes have been made or we will notify our clients by email. The date of the most recent update to our Privacy Policy will be set forth in this Privacy Policy.
14. How to Contact Us